In today’s competitive climate, it’s important for businesses to think outside of the box if they hope to attract skilled workers and keep them. It can be easy to lose a talented employee to another company that’s offering something appealing.

That’s why your company needs to start thinking about exciting recruitment methods. And once you hire a skilled individual, you want to make sure you continue to offer programs that keep your workers happy. Let’s look at some ideas to help you get started, courtesy of Kolz Associates.

Implementing Employee Referral Program

Employee referral programs are a great way to generate top-notch hires. They also keep your employees happy and engaged. When you offer an employee referral program, it’s important to create an incentive for employees who refer new hires. For example, if the company offers a fixed percentage of the new hire’s salary as a bonus, the company may have to adjust its new hire’s salary accordingly.

Another option is to offer monetary awards or prizes instead of salary bonuses, such as gift cards or cash rewards. Remember that any incentive should be relevant and motivating for the individual to refer others with similar interests or qualifications. 

Employees who are in the know about their industry and their company’s needs will be more likely to refer to talented candidates if they know there is some type of reward involved for them.

How to Recruit From Your Local Market

If you’re looking to recruit from your local market, don’t underestimate the power of word-of-mouth. When you’re on campus interviewing potential candidates, be sure to ask students about their friends and peers who might be a good fit for your company. Additionally, if you want to recruit, consider using social media. You can create a Facebook or Twitter account that represents your company and post job openings there. 

For example, if you’re recruiting interns for summer work at your accounting firm, post that information on your LinkedIn profile or send a tweet out about it on Twitter with the hashtag “#interns.”

Instagram is another powerful platform that you can use in your marketing efforts. Just keep in mind that when you are sharing an image on Instagram, you may have to resize your photo to fit the platform’s upload requirements. 

To easily resize image for Instagram, use an online resizing tool. It’s a breeze to upload your image, and you can then choose an image type to resize your photo. From there, just download it, and it will be ready for you to use.

Creating Compelling Job Descriptions

Job descriptions are a critical part of recruitment marketing campaigns. They provide an opportunity to speak to the candidate about what your company offers and how it is different from other employers. To recruit top talent, it’s important that job descriptions be unique, compelling, and as detailed as possible.

Offering Perks Other Companies Don’t

One idea that can help you attract new talent is offering perks other companies do not. For example, if you are in the restaurant industry, offer a meal discount to new employees. 

This perk will take effect during their first week on the job. If your company is in the field of health care, consider providing daycare for employees who have children. By providing it to your employees, you will get more people wanting to work for your company.

A business is only as good as the people working for it. That means you need to attract and retain the best talent possible if you want your business to thrive. Being an attentive and responsive boss will take you far on the road to success!

Kolz Associates can help your business maximize profits through the use of executive BPO solutions, valuation services, cash flow consulting, and investment services. Contact us at (847) 732- 0561.

Image via Pexels